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A mailing list is extremely important especially when you are trying to build an audience and creating not only website traffic but a very sustainable one instead.
Digital Marketing is a booming field with opportunities for companies who wish to gain more customers using the internet.
But it differs from other more traditional methods of marketing not only in the way it reaches out to clients.
E-mail marketing is one of the best ways to reach potential clients with available sources.
Below you will find the best tools to build engagement using email marketing. Check out the free tools available on the internet.
Mail chimp
Aweber
Mailer lite
Sendin blue
Convert kit
Moosend
Getresponse
Drip
Send Pulse
Omni send
A mailing list is extremely important especially when you are trying to build an audience and creating not only website traffic but a very sustainable one instead.
Digital Marketing is a booming field with opportunities for companies who wish to gain more customers using the internet.
But it differs from other more traditional methods of marketing not only in the way it reaches out to clients.
Below you will find the best tools to build engagement using email marketing. Check it out!
MAIL CHIMP
Mailchimp is one of the top-rated email marketing software available in the Digital Marketing tool ecosystem.
The service offers both free and paid versions with prices adjusted to the size and demands of your business needs.
KEY FEATURES
- Easily automate scheduled email campaigns
- Track open and click rates for individual campaigns
- Check the success of each campaign with real-time reporting
PRICING INFORMATION
Free Plan: Forever free plan for up to 2000 contacts
Paid Plan: Start at $9.99 per month for 50,000 contacts
This resource not only automates sending emails to your customers at the most appropriate time but also shows detailed analytics that will be useful in improving your business’s in the future.
Marketers can build complete emails with images, gifs, personalized fonts and develop A/B testing for their campaigns using only one tool when they chose Mailchimp.
AWEBER
AWeber is an email marketing software and autoresponder tool that is easy to configure and use.
You have three options for adding contacts to your list-Adding them one at a time, copy-pasting multiple contacts at once and importing contacts from a file.
You can create your email using the built-in drag and drop email builder, plain text, or custom HTML code.
KEY FEATURES
- Free template library with hundreds of designs to choose from
- AI-powered email template designer to create branded emails automatically
- Combines landing pages and signup forms to help you boost subscribers
PRICING INFORMATION
Free plans: Free trails available.
Paid plans: Starts at $19/month for up to 500 subscribers and it goes on.
MAILER LITE
The tool’s growing list of integrations includes Magento, Shopify, and WordPress, making it geared towards eCommerce vendors.
Mailer Lite’s streamlined, user-friendly software allows you to quickly create email campaigns, track their results, and manage subscribers.
KEY FEATURES
- Custom HTML and rich text editor for more complex projects
- Built-in photo editor to tweak images
- A vast template library to send out targeted emails to users easily
PRICING INFORMATION
Free plan: Forever free plan for up to 12,000 emails up to 1000 subscribers.
Paid plan: Start at $15/month for 1001-2500 subscribers & unlimited emails.
SENDINBLUE
SendinBlue offers marketing automation, email campaigns, transactional emails, SMS messages, chat, CRM, Facebook ads, and retargeting ads.
KEY FEATURES
- Import your existing email list easily using .csv and text file uploads
- Send out email campaigns to unlimited contacts
- Create custom transactional emails to send automatically after customer purchases.
PRICING INFORMATION
Plans: 4 different plans – Free, Lite, Premium, and Enterprise.
Free plans: Send up to 300 email per day to unlimited contacts.
Paid plan: Starts at Rs.1510/month for 10,000 mails & unlimited contacts.
CONVERT KIT
ConvertKit is especially for bloggers and content creators. It is a lead generation, email marketing, and email autoresponders platform.
Includes opt-in forms, drip email marketing, landing pages.
KEY FEATURES
- Link email sign up forms to custom landing pages
- Create custom drip email marketing campaigns from scratch
- Add trigger and automation rules to individual campaigns
PRICING INFORMATION
Free plans: Free trial available for 14 days. Create unlimited landing pages and 1000 subscribers
Paid plan: Starts at $29/month. Unlocks automated funnels, intergations and support.
MOOSEND
Moosend is an Email Marketing platform for newsletters and simple automation, with a very nice email builder.
KEY FEATURES
- Track email analytics automatically in real-time
- Segment lists based on signup data
- Customize emails with the code view tool if you know your way around HTML or CSS
PRICING INFORMATION
Free plan: Includes unlimited emails, signup forms, reporting, and analytics.
Paid plan: Starts at $8/month includes landing pages, transactional emails, and phone support.
GET RESPONSE
Get Response is a popular all-in-one email marketing platform with list management, marketing automation, and full newsletter functions.
You can add your contacts easily through the quick-action buttons from the dashboard and also gives you access to thousands of free stock photos and an integrated Shutterstock gallery.
KEY FEATURES
- Create automated email campaigns using a marketing automation workflow builder
- Preview and test your emails before sending them using Spam check and Inbox preview
- The track opens, clicks, unsubscribes, purchases, etc
- Send out emails according to each subscriber’s time zone or based on their behavior
- Track and test your email efforts using analytics and A/B testing
PRICING INFORMATION
Free plan: Plan available with access to all key features for 30 days with no credit card needed.
Paid plan: Starts at $49/month includes sales funnel, contact scoring, webinar funnels, and automated workflow builders.
DRIP
Drip focuses purely on two channels – email and SMS.
You can add contacts in three standard ways: individually, importing emails in bulk from a file, copy-pasting, and tag system also available.
Now, to build an email, you need to either create a campaign or a broadcast. Both of these have different options and fields you need to fill out with information before proceeding.
KEY FEATURES
- Behavior-based automation built for eCommerce businesses
- You can send SMS campaigns in your workflows
- Dynamic content and personalization
PRICING INFORMATION
Free plans: 14 free trial period available up to 500 contacts with unlimited email send limit.
Paid plans: Starts at $19 and lets you upload up to 500 contacts. If you also want to send SMS or MMS to your contacts, you’ll need to pay extra. For 1,000 SMS, that’s $15 per month, and for MMS, it’s $30.
SEND PULSE
SendPulse advertises itself as a multi-channel marketing platform but its email marketing feature is the most popular.
It comes with a ton of professionally-designed email templates that you can easily customize using a drag-and-drop editor.
KEY FEATURES
- Mass email / SMS / web push notifications
- Automation
- Transactional emails
- Subscription forms
- Adaptive templates
- A/B testing
- Statistics
PRICING INFORMATION
Free plans: Free up to 500 subscribers and 15000 emails.
Paid plans: $6.4 up to 500 subscribers with unlimited emails and professional features.
OMNI SEND
Omnisend is a sophisticated eCommerce marketing platform that integrates all your communication platforms in one place.
It allows you to automate your email delivery using behavioral triggers and easily time your communications based on your customers’ convenience.
You can also include scratch cards, discount coupon codes, and gift boxes to further optimize your email performance.
KEY FEATURES
- Embed custom forms that feed subscribers into your email list
- Trigger email campaigns to send automatically
- Combine email marketing campaigns with SMS, push notifications, and Facebook Messenger.
PRICING INFORMATION
Free plans: Free email nearly 15000/month and includes email campaigns, signup forms, boxes, pop-ups, and reports.
Paid plans: Starts at $16/month for the standard plan includes 15,000 emails and automation.
Good hunting, I hope this post helps you to find out the available free and paid resources. So take your pick and try out the tools!
Have any question? Do feel free to get in touch 😀